These are Issues Product Managers care about in Times of Digitalization:
….YoY® derives from the Word “Joy”, merely with an Upsilon!
Joy, that companies that take responsibility for the entire food value chain now even can prove this, and thus stand out from all the other market participants
Joy, that notions such as food safety, sustainability or animal welfare do not just have to stay promises anymore
Joy, that the honest food and the educated consumer is possible now
….YoY® derives from the Word “Joy”, merely with an Upsilon!
Joy, that companies that take responsibility for the entire food value chain now even can prove this, and thus stand out from all the other market participants
Joy, that the honest food and the educated consumer is possible now
Joy, that notions such as food safety, sustainability or animal welfare do not just have to stay promises anymore
Next Product to be Live with YoY®
Next Product to be Live with YoY®
01.
BrandUX App
Customer Engagament App, specific to Product, Brand or Company and connected to the Consumer Good by unique ID#Customer Experience #Digital Marketing
02.
TRACK & TRACE ENGINE
Tracking feature along the food chain, from farm to consumer.#Distributed Ledger, #Blockchain
03.
DIGITAL PROCESS TWIN REPOSITORY
Big Data repository containing a digital twin of the entire food processing and manufacturimg process#Bid Data, #AI, #IoT
01. YoY® BrandUX App
YoY BrandUX App makes it transparent to the consumer, building trust for the brand, it creates social currency and delivers a means to customer engagement
Technologies
SAP Cloud Platform
02. YoY® TRACK & TRACE ENGINE
YoY Track & Trace Engine is based on the latest EPCIS-standard. It combines a Solution Owner distributed Ledger with public Tracking means such as fTRACE. Depending on scenario, Blockchain Technology is used.
Technologies
SAP Global Track & Trace
GS1-fTRACE
IBM Food Trust
Generic Blockchain
GS1-fTRACE
IBM Food Trust
Generic Blockchain
02. YoY® TRACK & TRACE ENGINE
YoY Track & Trace Engine is based on the latest EPCIS-standard. It combines a Solution Owner distributed Ledger with public Tracking means such as fTRACE. Depending on scenario, Blockchain Technology is used.
Technologies
SAP Global Track & Trace
GS1-fTRACE
IBM Food Trust
Generic Blockchain
GS1-fTRACE
IBM Food Trust
Generic Blockchain
03. YoY® DIGITAL PROCESS TWIN REPOSITORY
YoY Digital Process Twin Repository is Core of the Solution. It mirrors the entire food chain from agricaltural Pre-Stages all the way to the consumer.
Technologies
SAP Cloud Platform
SAP Leonardo Services
SAP I-IoT-Service, SAP AI-Service, SAP HANA DB
SAP Leonardo Services
SAP I-IoT-Service, SAP AI-Service, SAP HANA DB
YoY® PLATFORM suitable FOOD & BEVERAGE Consumer Packaged Goods
YoY Track & Trace Engine is based on the latest EPCIS-standard. It combines a Solution Owner distributed Ledger with public Tracking means such as fTRACE. Depending on scenario, Blockchain Technology is used.
YoY® PLATFORM suitable FOOD & BEVERAGE Consumer Packaged Goods
YoY Platform is applicable to any value chain, that has an agricultural prestage, be it food, beverages (example is shown in the video) or pharmaceutical products.
Are you ready for YoY® ?
Demonstrate Responsibility for your entire Food Chain. Animal Welfare, educated Consumer, Transparency, Food Safety.... . This is what the Consumer is asking for
Be innovative and stand out from Competition. Take this strategic USP for your Brand
Engage with your customers, build a foundation for an advanced digital marketing effort, build strong brand loyalty
Create the new marketing currency: customer Experience with social currency and social media marketing
Develop Customer Intelligence and gain direct Insight in what the Consumer really wants
...ready now?
E-Mail us at: yoy (at) sine-qua-non,biz
Call Maximilian at: +49 160 5342985
Call Maximilian at: +49 160 5342985
Are you ready for YoY® ?
Demonstrate Responsibility for your entire Food Chain. Animal Welfare, educated Consumer, Transparency, Food Safety.... . This is what the Consumer is asking for
Be innovative and stand out from Competition. Take this strategic USP for your Brand
Engage with your customers, build a foundation for an advanced digital marketing effort, build strong brand loyalty
Create the new marketing currency: customer Experience with social currency and social media marketing
Develop Customer Intelligence and gain direct Insight in what the Consumer really wants
...ready now?
E-Mail us at: yoy (at) sine-qua-non,biz
Call Maximilian at: +49 160 5342985
Call Maximilian at: +49 160 5342985
Please visit also the YoY® Label Consumer Site:
